$5.3 mln
raised during the ICO
115000+
potential investors reached
20
top media cooperated with the project
6
international markets reached
The Challenge
This project had no digital media coverage and little brand recognition. It also needed to attract private multinational investors for the start of the project. We were given seven days to achieve these goals.
The Solution
Our team worked out a complex PR strategy to increase brand recognition with the help of international media from six countries. In two days, we wrote several press release variations and translated them into six languages. Our team published them on 20 top media channels in not seven but five days.
- Strategy
- Writing, editing & translating
- PR & Media relations
The Main Result
$5.3 mln
raised during the ICO
115000+
potential investors reached
20
top media cooperated with the project
6
international markets reached
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