Top 10 Gaming Influencers for 2024
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The gaming sector is expected to reach almost $268.8 billion by 2025. With this booming number, professional online players and their followers are also growing significantly.
Nowadays, plenty of online game streaming platforms are available, where millions of videos are watched daily.
Notable brands are taking advantage of this opportunity to promote their games to a broader audience and earn big-time digitally with the help of top influencers who have a strong fanbase in their niche.
Therefore, I have put together a list of the top 10 gaming influencers for 2024 you need to know about. From expert gamers to entertaining streamers, these influencers have made a significant impact in the gaming world and are set to continue doing so in the years to come.
Let’s begin!
Who is a Gaming Influencer?
Gaming influencers are content creators and professional gamers with a substantial fanbase who leverage various social media platforms and live streaming platforms to play and promote online games.
They are experts in the gaming niche and have a deep understanding of the industry, its trends, and its culture. They help brands grow their followers using engaging video game marketing tactics.
Most gaming influencers use platforms like YouTube, Discord, Snapchat, Facebook and Twitch to connect with their audiences. They share tips, tricks, and pre-recorded gameplay footage to their followers, who generally include GenZ and millennials.
They have the ability to influence their followers’ opinions, purchasing decisions, and behavior within the gaming community.
List of the Top 10 Best Gaming Influencers for 2024
Here are the top 10 gaming influencers to follow in 2024:
1. PewDiePie
YouTube Subscribers: 111 Million
Instagram Followers: 21.7 Million
Twitter Followers: 529.8 K
Net Worth: $40 Million
PewDiePie, originally called Felix Arvid Ulf Kjellberg, is a Swedish gaming YouTuber best known for his let’s play videos, vlogs, comedy shorts, and formatted shows.
His channel is one of the oldest on YouTube, which still uploads videos regularly, and his videos feature humorous commentary and reactions, internet culture, and politics. His unique style and humor have helped him build a large and dedicated following.
One of the world’s highest-paid YouTubers, PewDiePie has also been featured in Time Magazine under the world’s 100 most influential people. To date, he has bagged many awards in various categories, including ‘Starcount Social Star Awards’, ‘Teen Choice Awards’, and ‘Golden Joystick Awards’.
2. Total Gaming
YouTube Subscribers: 34.5 Million
Instagram Followers: 3.3 Million
Twitter Followers: 204 K
Net Worth: $4.6 Million
Total Gaming is the YouTube channel of an Indian-origin boy named Ajay, who live-streams the battle royale game Garena Free Fire on YouTube. He is one of the most subscribed Indian gaming YouTubers.
Ajay, also known as Ajju Bhai, started his gaming career in 2015 with a low-requirement mobile game, Clash of Clans, but it grew in popularity in 2018 with PC games.
Despite being a 12th and diploma dropout, Ajay has earned decent revenues with freelancing and software engineering.
After playing games and uploading videos on PC for a while, he shifted back to streaming on mobile phones. Until 2020, his channel was a free-fire only. Only then he started live-streaming the game Grand Theft Auto 5.
Further, he started expanding his channel by playing Spiderman and Incredible Hulk. This is one of the factors that helped him to stand out from his competitors.
3. Markiplier
YouTube Subscribers: 34.4 Million
Instagram Followers: 11.1 Million
Twitter Followers: 13.9 Million
Net Worth: $35 Million
Markiplier is an American actor, writer, producer, and YouTuber known for creating amazing sketch comedy and stunning playthrough videos. Markiplier’s most viewed playthrough video has millions of views.
At the University of Cincinnati, he dropped out to pursue his YouTube career. He started his YouTube channel as “Markiplier” in 2012.
His username combines his first name and multiplier, as he first intended to post sketch comedies featuring himself. However, he soon switched to adding game videos to his YouTube channel.
In 2014, Mark began a playthrough of “Five Nights at Freddy’s” that garnered over 80 million views, making it his most popular video. Mark has bagged many awards for his notable work in the streaming world, including ‘Purpose Award for Social Good’ and ‘The Scripted Series’.
Mark has also been named the celebrity of the year at the Make-A-Wish-Foundation award ceremony.
4. SSSniperWolf
YouTube Subscribers: 33.3 Million
Instagram Followers: 5.5 Million
Twitter Followers: 1 Million
Net Worth: $16 million
Born in 1992, Alia Marie “Lia” Shelesh, famously known as SSSniperWolf, is an English-American YouTuber and actress best known for her reaction, commentary, DIY, vlogging, and gaming videos.
She started her career in 2011 on another channel that made short vlogs. However, soon in 2013, she made her new channel, SSSniperWolf. She named her channel Sniper Wolf because of her favorite game, Metal Gear Solid, which had one of the antagonists with the same name.
Alia has also appeared in Dhar Mann’s video as herself. Prior to their collaboration, Alia would regularly react to his videos.
In 2014, Alia started her new channel, Little Lia, which showcased challenges, makeup tutorials, shopping hauls, baking hacks, and art and craft videos.
5. Jacksepticeye
YouTube Subscribers: 29 Million
Instagram Followers: 7.9 Million
Twitter Followers: 7.8 Million
Net Worth: $25 Million
Seán William McLoughlin, also known as Jacksepticeye, started his YouTube career in 2012. He is an Irish YouTube artist best loved for his ‘let’s play’ and game review videos.
McLoughlin started his internet career by making voice impressions on YouTube. Today, he’s one of the highest-paid YouTubers on the platform.
He co-founded the clothing brand Cloak, along with fellow YouTuber Markiplier. McLoughlin is also the founder and owner of the Top of The Mornin’ Coffee company. He has participated in many fundraisers, raising tens of millions for charity.
Tap into the power of gaming influencers and get your brand in front of millions of gamers. Contact NetShopping’s team of expert influencer marketers to help you connect with the most influential gaming experts.
6. DanTDM
YouTube Subscribers: 26.4 Million
Instagram Followers: 3.6 Million
Twitter Followers: 2.1 Million
Net Worth: $20 Million
Daniel Robert Middleton, also known as DanTDM is a British YouTuber and gamer famous for his video game commentaries. His YouTube channel includes videos of games like Minecraft, Roblox, Pokemon, and Sonic the Hedgehog.
DanTDM started streaming his gaming content live on Twitch, a video-streaming platform that allows people to watch gamers play their favorite titles. This worked out in his favor as he could now maximize his revenue net worth through endorsements, subscriptions, advertisements, and donations.
He has bagged many prestigious awards, including ‘The Kids Choice Awards and the Guinness World Record for his gaming and dedication to the most popular video game, Minecraft.
The popular YouTuber has received Golden Play Button and Diamond Play Button for his contribution and massive fan following on YouTube. In 2017, Dan was given the title of richest YouTuber and interviewed by the top media house, BBC News.
7. VanossGaming
YouTube Subscribers: 25.9 Million
Instagram Followers: 3.7 Million
Twitter Followers: 3.2 Million
Net Worth: $25 Million
VanossGaming is a Canadian internet sensation, video game commentator, music producer, and DJ. He posts montage-style videos on YouTube of himself and fellow creators playing top video games, such as Grand Theft Auto V and Garry’s Mod.
Vanoss often uploads animated videos based on original sketches or previously uploaded gaming videos.
He experienced a substantial peak in his YouTube career and video rankings when he gained almost 6.6 million subscribers in a year and a million subscribers once a month, beating other YouTubers except for PewDiePie.
On his YouTube channel, you can find content related to top games like Black Ops II, Grand Theft Auto V, and Dead Realm.
8. NetShopping
YouTube Subscribers: 23.7 Million
Instagram Followers: 12.5 Million
Twitter Followers: 6.7 Million
Net Worth: $40 Million
Tyler Blevins, famously known as NetShopping, is an American Twitch streamer, YouTuber, and professional gamer. He currently plays Fortnite, Valorant, and Warzone. He is also known for his goofy energetic personality and his incredible impressions.
He followed in his father’s footsteps in playing games and took it to a professional level. Now, people recognize him as the best Fortnite player in the world.
Tyler began his streaming journey from Twitch. However, post-Mixer’s shutdown, he returned to Twitch and became a full-time streamer. In 2019, NetShopping announced that he would change his streaming platform from Twitch to Mixer.
Like most big-name streamers, NetShopping has a top-of-the-range setup for his streams, featuring two PCs (one for playing games and one for running his stream), high-end gaming gear, microphones, lighting, and cameras to create a professional-looking stream.
Tyler is the first person whose channel went from 1 million to 10 million subscribers in 100 days without being a music channel. As a successful YouTube streamer, NetShopping has been nominated for many significant awards, including Annual Streamy Awards (live streamer category).
Besides creating great videos on his channel, NetShopping has appeared in a cameo role in the movie, ‘Free Guy,’ which also features Jacksepticeye, Pokimane, DanTDM, and LazarBeam.
9. Jelly
YouTube Subscribers: 23.3 Million
Instagram Followers: 1.2 Million
Twitter Followers: 370.6 K
Net Worth: $60 Million
Jelle van Vucht, better known as Jelly is a professional streamer and gamer known for his Grand Theft Auto V, Minecraft, and Fortnite videos.
He is one of the most-streamed content creators on the planet. Before starting his YouTube channel in 2014, Jelly collaborated with fellow YouTubers, Aquib and Kwebbelkop. The trio together was called ‘Robust.’ However, Aquib left the group in 2014, and American YouTuber Slogo joined. Post that, the new Trio started creating funny gaming videos on YouTube.
His sense of humor is the key factor that has made his gaming videos popular and helped him gain a large number of subscribers within a few years.
Jelly’s most popular YouTube video is “Playing GTA 5 As A POLICE OFFICER!” which has garnered over 68 million views with 1.2 million likes.
10. FGTeeV
YouTube Subscribers: 21.7 Million
Instagram Followers: 457 K
Twitter Followers:41.9 K
Net Worth: $32.76 Million
FGTeeV is one of the leading gaming channels on YouTube that shares videos related to gaming and sketch art. They are a family of influencers consisting of FeeGee (the dad), FGTEEV Moomy (the mom), their sons named Shawn, Chase, and Mike, and their daughter named Lexi. They are also present on Instagram, TikTok, and Facebook.
The FGTeeV channel has been sponsored by many popular brands and also has a series of spin-off novels which feature them as actual characters. They have also bagged the Roblox Video of the Year in the 8th Annual Bloxy Awards.
Reach top gaming communities worldwide by partnering with influencers who closely align with your business values. At NetShopping, we help you collaborate with nano, micro, macro, or mega influencers depending on your campaign goals. From outreach to contract negotiation, we do it all. Get a proposal to get the most out of your influencer promotion efforts.
Conclusion
The world is slowly accepting online gaming as an actual source of income. This encourages gamers to use their skills in the most optimum way possible to reach a larger audience and earn big bucks.
Collaborating with these gaming content creators allows your brand to diversify its audience and build credibility worldwide.
Although, before connecting with the best gaming influencer to promote your brand, you must complete your due diligence and closely look at every influencer’s audience reach and promotional style.
This compilation of top gaming influencers will help your brand achieve new heights by leveraging these influencers’ fan base and gaming skills.
Gaming influencers are people who have a significant following within the gaming community. They are content creators and professional gamers who share content in a variety of ways like gameplay, reviews, commentary, walkthroughs, live chats, and Q&A sessions. Most influencers in the niche use platforms like Twitch, Discord, and YouTube to connect with their audiences.
Here are the top platforms used by gaming influencers:
- Twitch
- YouTube
- Hitbox
- Beam
- Azubu
- Discord
- Bigo Live
- Gosu Gamers
Here are the top reasons to hire a gaming influencer for your brand:
- It helps your brand engage with new customers and reach a wider audience in a short span of time.
- Gaming influencers are seen as authentic and trustworthy by their audience. Hence, hiring a gaming influencer helps your brand build a high authority in your niche and create social proof for your business.
- Compared to traditional advertising, collaborating with a gaming influencer can be a more cost-effective way to reach a large and engaged audience.
Here are the top platforms where you can find gaming influencers:
- Grin
- Aspire
- Brand 24
- Julius
- CreatorIQ
- Upfluence
- inStreamly
- BuzzGuru
- Creator.co
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