10 Best Google Ads Agencies in 2024

Pay-per-click (PPC) advertising remains a key strategy, even amid all the free avenues available. It can improve visibility, but unlike other popular strategies like search engine optimization (SEO), you can expect to see results much faster. 

While it’s relatively easy to get set up, it will demand continuous testing and optimization to unlock all the benefits of PPC advertising and its true potential. As such, it’s best to leave it to a Google Ads company that has the time and tools like one of the following nine agencies. 

Why Should You Use Google Ads?

From podcasts to posts on platforms like Facebook, Instagram, and TikTok, there are various ways that you can spread the word about a business. Sure, there will be costs involved in recording a podcast episode or social media video, but you can use your owned media channels to distribute this content for free. 

So, why would you want to pay for an ad then? Here’s why:

• Fast Results: Other organic approaches like social media marketing and SEO can take months to generate results. If you’re a new business, it can take even longer. However, Google Ads campaigns can generate clicks right from the start.
• Cost-effective: While there’s a cost involved, you only have to pay when a user clicks on your ad. This makes it less risky and easier to budget.
• Measurable: Even if you choose not to hire a Google Ads company, you’ll be able to measure the success of your Google Ads campaigns. Whenever a user clicks on one of your ads and completes an action like buying a product or scheduling an appointment, you’ll be able to track it.
• Available Tools to Manage Accounts: Professional, third-party Google Ads management services can streamline the process, but Google also offers tools that you can use to manage your account. 

Why You Absolutely Need to Hire a Google Ads Agency

You can self-manage your Google Ads campaigns, but Google advertising companies have the necessary skills and resources that businesses typically lack. Plus, if you work with a Google Premier Partner, you’ll know that they have a proven track record of growing their clients’ businesses, so much so that their clients choose to work with them on a continuous basis. 

Working with one of Google’s official partners also means that your business will get access to insights and support reserved for partners. For example, premier partners have access to product betas. If you choose to go about it on your own, you’ll have to wait much longer to leverage new features. 

How to choose the right Google advertising agency?

There are numerous great Google advertising agencies, making the process of finding the right one challenging. To help you find the best Google advertising agency, look for the following qualifications:

• Experience in your industry
• Qualifications 
• Regular reporting
• Transparent pricing
• Clear communication
• Customized strategies

List of the Top 10 Google Advertising Agencies

Here’s our pick of the top Google Ads companies for 2024:

1. NetShopping

🔗Website: https://ninjapromo.io/ 

⏳Founded: 2017

📍Location: New York | London | Dubai | Hong Kong | Singapore | Vilnius

🧑‍💻Number of Employees: 51-200

🚀Rated as one of the best Google Ads agencies by Influencer Marketing Hub and even by other Google Ads agencies like Mega Digital and Coinbound, NetShopping is a paid media agency to be reckoned with. If you need more proof, our client list and results also speak volumes.  

Our formula is a combination of creative Google Ads management skills, data, a passion for advertising, and a strive towards knowledge. That said, we don’t just make it about us and ensure to uncover the most important facts about your industry before getting started. 

⚙️Key Services: 

• Custom strategy development
• Keyword research
• Ad creation
• Bid management
• Conversion rate optimization (CRO)
• Reporting and analytics

✅Why Choose Us:

• Our team offers a complete suite of Google services and can help you to use various types of ads including Google shopping ads, Google video ads, and Google search ads. 
• Transparency and clear communication are at the core of how we approach client relationships. We’ll outline expectations, deliverables, and budgets.   

🔝Best for: From startups to small businesses to SaaS, we work with a range of industries and business sizes. Our full-scale marketing solutions are affordable and reliable. 

📁Case Studies: View all case studies.

2. Solutions 8

🔗Website: https://sol8.com/ 

⏳Founded: 2006

📍Location: Scottsdale, Arizona, USA

🧑‍💻Number of Employees: 51-200

🚀Unlike a number of the other marketing agencies on this list, Solutions 8 focuses solely on Google Ads. In fact, they have an interesting backstory and grew from a one-man web dev operation to a full-funnel marketing agency only to zoom in on Google Ads campaigns later. 

This bold move paid off and today they’re ranked as one of the leading Google Ads agencies across the world. Combine that with the fact that they’re a Certified Google Premier Partner and you can rest assured that you’re in good company.   

⚙️Key Services:

• One-on-one Google Ads consultation
• One-time Google Ads conversion tracking setup 
• Creative development 
• CRO
• Campaign reviews and traffic studies

✅Why Choose Them:

• A dedicated account specialist and client manager will review your account every three to five days using a detailed checklist. In addition to this weekly review, there’s also a monthly review using an even longer checklist. 
• You don’t have to be locked into a long-term contract. 

🔝Best for: Solutions 8 focuses on helping small and medium-sized businesses. 

📁Case Studies: View all case studies. 

3. Grow My Ads

🔗Website: https://growmyads.com/

⏳Founded: 2019

📍Location: Fort Wayne, Indiana, USA 

🧑‍💻Number of Employees: 11-50

🚀Grow My Ads is another agency that focuses on Google Ads exclusively. Using 90-day growth sprints, they boost conversions and return on investment. 

Basically, what this entails is that every 90 days they’ll re-evaluate your Google Ads strategy. Combine this proven framework with their hands-on approach and they’ve helped their clients to triple their revenue growth, if not by more. 

⚙️Key Services:

• Marketing analysis of current Google Ads account
• Google search ads
• Google shopping ads
• Google display ads
• Google remarketing ads
• Ongoing optimization

✅Why Choose Them:

• As they consciously choose to work with fewer clients, you can look forward to dedicated support. Every account is handled by top-notch PPC specialists who have the time to focus on your business. 
• They’ll only work with you if they believe that they can help you. If they’re not very confident that they’ll be able to make significant improvements, they won’t work with you. 

🔝Best for: While they’re picky about the clients that they take on, they work with several types of businesses. This includes B2C as well as B2B lead generation and eCommerce. As for budget, their clients’ monthly budgets range anything from $5,000 to 100 times that.  

📁Case Studies: Undisclosed

4. WebFX

🔗Website: https://www.webfx.com/

⏳Founded: 1996

📍Location: Headquartered in Harrisburg, Pennsylvania

🧑‍💻Number of Employees: 201-500

🚀WebFX is one of the oldest and biggest digital marketing agencies with expert skills in Google Ads. They’re an award-winning and certified Google Ads agency that has helped their clients to decrease cost per conversion, while increasing leads and conversions. 

Their turnkey solution to advertising on the search engine offers transparent pricing and a proactive approach. From eCommerce to more technical fields like healthcare, their comprehensive suite of services is used by hundreds of businesses in various industries.

⚙️Key Services:

• Custom strategy
• Google Analytics integration
• Strategic bid management
• Call, lead, and return on investment tracking
• International campaign management
• Conversion analysis reporting
• Banner ad and landing page design and optimization
• CRO

✅Why Choose Them:

• Founded in the late 1990s, WebFX brings years of experience to the table. Aside from the experience, they also have the necessary credentials and are a Google Premier Partner, giving you the confidence that they’ll meet the platform’s strict ad standards. 
• They use client-exclusive software, MarketingCloudFX. It’s a marketing automation software that gives you more advanced competitor insight and data-driven recommendations. 

🔝Best for: WebFX’s transparent pricing means that businesses of all sizes can sign up for their Google Ads management services. 

📁Case Studies: View all case studies.

5. Tuff

🔗Website: https://tuffgrowth.com/

⏳Founded: 2017

📍Location: Headquartered in Eagle, Colorado, USA

🧑‍💻Number of Employees: 11-50

🚀Tuff helps their clients to implement a full-funnel, customer-first approach. At every stage of the funnel, their team’s goal is to offer the best customer experience. 

They are also considered a search engine marketing agency. Aside from paid media, you can also access other key services like SEO and performance creative. If you want to leverage their deep specialism for paid search, you can look forward to customized solutions and constant testing. 

⚙️Key Services:

• Paid media planning
• Marketing attribution
• Strategic messaging
• CRO
• Tracking implementation and pixel configuration
• Reporting and analytics

✅Why Choose Them:

• As they’re a growth marketing agency, you’ll know that they’re working with a strategic vision in mind and that the services they focus on will yield the highest impact on your revenue. 
• Their team is committed to real-time, transparent communication. They use shared Slack channels, weekly calls, and shared documents to keep you up to speed. 

🔝Best for: Startups and small businesses in virtually every industry that want to focus on other areas in addition to PPC marketing campaigns will benefit.  

📁Case Studies: View all case studies.

6. Single Grain

🔗Website: https://www.singlegrain.com/

⏳Founded: 2009

📍Location: Remote

🧑‍💻Number of Employees: 51-200

🚀Single Grain’s focus is to increase your click-through rate and return on ad spend, making it easier to generate predictable revenue. They’re a Premier Google Partner and have worked with nearly all industries. 

From strategy planning to reporting and everything in between, their team of PPC specialists will push the needle in the right direction. 

⚙️Key Services:

• Ad creation and optimization
• In-depth keyword research
• Competitor analysis
• Regular reporting
• ROI tracking
• Backend CRM integration
• Campaign consulting

✅Why Choose Them:

• Every business that works with Single Grain gets a custom Google Ads strategy. This means that everything is based on your specific goals. 
• They’ll also work with your customer relationship management and sales teams and hold certifications in tools to streamline lead generation. 

🔝Best for: From venture-backed SaaS startups to global Fortune 500 brands, they’re happy to work with various types of businesses. 

📁Case Studies: View all case studies.

7. MuteSix

🔗Website: https://mutesix.com/ 

⏳Founded: 2014

📍Location: Culver City, California, USA

🧑‍💻Number of Employees: 201-500

🚀MuteSix is a performance marketing agency that uses media buying and creative strategies to grow brands faster. As they’re a Google Premier Partner, they also have the skill set to work as a Google Ads Agency.

While they’re highly specialized in Google Ads strategies, they’ll create a full-funnel strategy to complement your omnichannel advertising. This way, you’re set up to achieve success across other popular paid media channels too. 

⚙️Key Services:

• Strategy
• Budget and bidding strategies optimization
• Content creation
• Graphic design
• CRO
• Reporting 

✅Why Choose Them:

• MuteSix will work as an extension of your marketing team. Their work isn’t limited to campaign management and will keep in mind the complete picture. 
• Their paid search team will leverage insights about audiences and keywords from other channels. 

🔝Best for: According to MuteSix’s LinkedIn page, their ideal clients are disruptor brands.

📁Case Studies: View all case studies.

8. Empower

🔗Website: https://empower.agency/

⏳Founded: 2014

📍Location: London

🧑‍💻Number of Employees: 11-50

🚀Empower is a strategic digital comms agency that also includes Google Ads campaigns in their list of services. Unlike many of the other Google Ads companies on this list, they’re more selective about the brands that they sign on, though. 

They typically take a four-step approach when working on Google Ads campaigns. Everything starts with strategy and planning and concludes with detailed, step-by-step recommendations for areas that can be improved. 

⚙️Key Services:

• Campaign strategy and planning
• Custom and lookalike audience development
• Ad copywriting and creative development
• Google Ads setup
• Conversion rate, customer journey, and landing page optimization
• Reporting

✅Why Choose Them:

• They’re an award-winning media agency and consistently rated as one of the leading Google Ads agencies. 
• They take a collaborative approach. When they work with you, they’ll approach you as colleagues. 

🔝Best for: Empower works exclusively with charities and nonprofits. 

📁Case Studies: View all case studies.

9. Third Marble

🔗Website: https://www.thirdmarblemarketing.com/ 

⏳Founded: 2009

📍Location: Richmond, Virginia ,USA

🧑‍💻Number of Employees: 11-50

🚀Third Marble Marketing specializes in affordable Google Ads management and SEO services for small businesses in the USA. With over 14 years of experience, they provide a range of services including search, display, remarketing, and YouTube ads. Their approach aim to help clients achieve top Google rankings and grow their customer base.

⚙️Key Services:

• Search Ads
• Display Ads
• Remarketing Ads
• Shopping Ads
• YouTube Ads
• Local SEO
• E-commerce SEO

✅Why Choose Them:

• As a small business owner, you should contact Third Marble Marketing for their specialized, cost-effective Google Ads and SEO services. 
• Their goal in Google Ads management is to maximize the number of relevant clicks, irrespective of the budget. 

🔝Best for: Promoting small businesses.

📁Case Studies: View all case studies. 

10. SevenAtoms

🔗Website: https://www.sevenatoms.com/

⏳Founded: 2013

📍Location: Dublin, California, USA

🧑‍💻Number of Employees: 11-50

🚀SevenAtoms is another Premier Google Ads Partner that has worked with businesses across several industries. To date, they’ve managed hundreds of Google Ads campaigns and generated hundreds of millions in revenue. 

Everything starts with thorough research. Only after they understand your business, its offering, competitors, and industry do they move on to other key tasks like strategizing and organizing your account. 

⚙️Key Services:

• Customized strategies
• Keyword optimization
• Google Ads setup
• AdWords management
• Landing page design
• Optimization and reporting

✅Why Choose Them:

• They use comprehensive monthly dashboards and reports to keep you up to speed and can adjust your campaigns to be even more effective.
• Their strategies are based on the unique requirements and challenges of your specific business. 

🔝Best for: They specialize in working with B2B and SaaS companies. 

📁Case Studies: View all case studies.

Achieve Peak Success in Google Ads with NetShopping Services

At NetShopping, we use a six-step process. Before we start, we’ll first have a detailed consultation to identify your goals which we’ll use as a foundation for your custom strategy. 

Once we’re on the same page, we’ll set to work to get more eyes to your page. We’ll complete a full PPC audit to uncover where there’s room for improvement. 

Your custom strategy will set you up for immediate growth as well as long-term success. This way, you can reach more of your target audience at all the stages of their journey. 

Speak to one of our PPC experts 

Conclusion

There are many types of PPC campaigns that you can run. In fact, more and more users, especially younger generations, are using social media platforms such as Instagram and TikTok, like a search engine. 

That said, Google Ads remain a key marketing strategy. For a balanced approach, it’s best to incorporate a range of platforms and strategies. Paid media, like Google Ads campaigns, can generate immediate results and with a well-thought-out approach to Google Ads management, you can maintain that growth.